Hilarious Yamaha guitar ads, circa 1992-93
I don’t know who wrote the copy for these Yamaha ads from 1992-93 (which I recently tracked down in some old guitar magazine issues) but they were a marketing genius. These ads are informative and fun, and they lodged themselves in my brain immediately when I saw them as a kid, staying there for the almost 20 years since then.
Observe this brilliant piece for the RGZ (Guitar School, September 1992)
Check out my interview with Megadeth’s Shawn Drover!
I recently interviewed Megadeth drummer Shawn Drover for ToneDeaf.com.au. Go check it out here! And you can read my interview with his bandmate Chris Broderick here on I Heart Guitar.
The Taylor Project: Another Taylor Teaser
Here’s another teaser of my Taylor SolidBody. I’ll post full pics soon! In the meantime, why don’t you design your own?
Hi! I'm Peter Hodgson. I write for Gibson.com, Australian Guitar, Australian Musician, Mixdown Magazine (including my instructional column, 'Unleash Your Inner Rock God,' which has been running since 2007), guitarworld.com, Tone Deaf, Beat (including their weekly hard rock/metal column Crunch) and The Brag. And I'm Assistant Social Coordinator with Seymour Duncan.
I've been playing guitar since I was 8 years old, and I've been writing for magazines since I was 18. I've also worked as a guitar teacher (up to 50 students a week), a setup tech, a newspaper editor, and I've also dabbled in radio a little bit. I live in Melbourne, Australia, and my hobbies include drinking way too much coffee, and eating way too much Mexican food.
You can check out my guitar playing at Reverbnation or on YouTube, and feel free to email me at iheartguitarblog@gmail.com