MXR Celebrates 40 Years

MXR_ShortHistory_HEADERPRESS RELEASE: This year marks the 40th anniversary of MXR’s incorporation in 1974 by engineer Keith Barr and his business partner Terry Sherwood. To musicians across the world, those three letters have come to represent innovation, inspiration, and rugged reliability. MXR has never stopped innovating, and Dunlop’s stewardship of the brand has seen the faithful reintroduction of its most iconic pedals—from the Phase 90 to the Dyna Comp® Compressor—as well as the development of modern classics such as the Carbon Copy® Analog Delay.

To celebrate 40 years of MXR innovation, we’ve put together tons of fresh content that we’ll be releasing throughout the year. On our YouTube Channel, look for our MXR Legacy series of mini documentaries covering the brand’s history — from being sold out of a suitcase to appearing on the world’s biggest stages — along with numerous artists, engineers, pedal designers, and original MXR personnel telling stories of sonic inspiration and discovery. On FacebookTwitter, and our JimDunlop.com Blog, keep your eyes open for informative pieces covering a range of MXR-related topics as well as pedal giveaways.

We’re kicking off this celebration with a “Short History of MXR” blog piece and a trailer for the MXR Legacy documentary series to give you a small sample of what’s to come. Check ’em out, and stay tuned for lots more.

Read, watch & share now: http://www.jimdunlop.com/blog/mxr-40th-anniversary-a-short-history/

For more information, please visit www.jimdunlop.com, or contact marketing@jimdunlop.com.

ABOUT DUNLOP MANUFACTURING
Located in Benicia, California, Dunlop Manufacturing, Inc. was founded as a small, family-owned and operated company in 1965, and has since grown to be a leading manufacturer of electronic effects, picks, capos, slides, strings and other musical instrument accessories. Dunlop is the home of such legendary products as the Cry Baby wah effect, Dunlop Strings, Tortex picks, as well as the MXR, Way Huge, and Custom Audio Electronics products lines.

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