ESP Previews New Models, New USA Factory!

espthumbIt’s no secret that ESP has been planning to hugely revamp their line in 2014, with the roll-out of the new E-II brand, new signature models and other fun stuff. They’ve just dropped a whole bunch of new models onto their website for us to drool over ahead of NAMM, and many of them sport some pretty damn tasty Seymour Duncan pickups, like the Mystique FR with a Custom 5 in the bridge position and ’59 at the neck. But some of the biggest news is that ESP is opening its own USA factory this year! It’s in North Hollywood, and here’s what ESP President Matt Masciandaro has to say about it: “This is a significant milestone for ESP. For years there has been a demand for a domestic factory, allowing us to create guitars that are 100% made in the USA. Weʼre very excited about the new opportunities for ESP dealers, and new choices for our customers.” Read More …