GJ2 Guitars Expands


Grover Jackson and Jon Gold’s new guitar company GJ2 was one of the coolest booths at last NAMM. It’s really great to see Grover putting his name to guitars again, and the designs themselves are all at once unique and comfortable, from the Concorde to the Glendora to the 7-string Arete to the more affordable Arete 3 Star. And hey, that Green Meanie Glendora ain’t too shabby either. NAMM obviously went well for the company because now they’re expanding their facilities to meet increased demand. Here’s the press release announcing the sooner-than-expected expansion. 

Unexpectedly High Demand Prompts GJ2 Guitars To Expand Facilities

Laguna Hills, CA — Orange County-based guitar maker GJ2 Guitars has expanded its headquarters to meet increased demand by adding a fourth unit, bringing its total space to over 10,000 square feet.

GJ2 added space to its current paint facility building—which now includes assembly, quality control, packing and shipping— to accommodate the need for greater production capacity.

CEO Jon Gold explains the reason GJ2 decided to expand sooner than expected: “Our sales started to escalate dramatically during the fourth quarter of 2012 and we could foresee the need for far higher levels of production. But even with projected increases, the incredible success of our new Glendora model at January’s NAMM Show made the need for additional space greater and more immediate than we could have anticipated. As it turns out, the opportunity to extend our facilities couldn’t have come at a better time.”

About GJ2 Guitars
Founded in 2011 by Grover Jackson (formerly of Jackson Guitars and Jackson/Charvel fame) and Jon Gold (former VP International Sales for Fender), GJ2 Guitars manufactures superior-quality electric guitars from its facility in Laguna Hills, California. The company designs and performs all its own wood-crafting and creates nearly all of its instrument components in-house, including pickups. Only the best woods and materials are used. Great attention is paid to playability, tone, and build quality. Grover Jackson personally oversees the production of each instrument.

For inquiries, including new dealers, please contact Jon Gold at jg@gj2guitars.com or 949-325-4584. Visit http://gj2guitars.com for additional information.